Zowee!!! This book thing is great!!!
We set off this year to achieve +52% growth across the board at PAS, and now the results are starting to come in…
In the area of Alarm Management, as in the others, we worked towards our goal of 52%, but through the course of the year, we noticed something good – sales were suddenly picking up and growing faster than expected.
At the time, we all did what you might expect – salespeople were smugly patting themselves on the back for winning the “big ones” and management in turn raising the bar for higher goals by year-end.
That’s how it works, right?
Well, the year went even better than anyone expected…
Sure, we had lots of great things going on in the middle of the year – a stronger sales force, a new sales executive, good software, excellent engineers, superb customers… and a book fresh off the presses.
While all of these factors helped us achieve success in 2006, it is the book which really epitomizes the essence of our success – capturing decades of experience, numerous first-mover advantages and the experience with hundreds of customers world-wide.
The book sold out a 1st printing in 2 months.
Then it sold out a 2nd printing 3 months later.
And the third printing should be sold out by the 1 year anniversary date.
Good stuff, this book. Better stuff, this company.
For by the end of 2006, we not only exceeded our growth plan of +52% for this business, but achieved a whopping 124% year-on-year growth rate for our Alarm Management business.
124% is a beautiful number.
It’s bigger than we’ve ever done in this area.
Bigger than anything achieved by any other provider.
And much bigger than the rate at which this market is growing.
Best of all, the acceleration in our growth curve is mainly in the second half of the year, so the stage is set of good things in 2007.
Now watch this space to see what happens next!!!
Let the good times roll!!!
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