User Conference

But now, we’re finally about the business of waking up a marketing machine and I must say it will make a big difference in bringing solutions to markets heretofore not reached through word of mouth. 

The marketing machine ramps up this week with an array of announcements, emails, web pages and the like to get the word out.  And that’s good, even if word-of-mouth has worked well so far…

Most customers that we’ve talked to about this are keen to get on with the meeting – they arguably have a certain right to see a clearer vision of where PAS is headed, to meet with our developers and product specialists, and to share success stories (and challenges!) with other customers.

So there you have it – an initial agenda is out the door, a good number of slots are already filled with commitments for customer presentation, and the selected keynotes are considering…

Now that the marketing machine has creaked to life maybe I can also get the beast to also spit out a re-launch of the Alarm Management product line…

Soon… I hope!

PAS has recently announced its 2006 User Conference.  This is a big deal, and a first for the company – remember, until now, there has been a real shortage of marketing at PAS and the company has been a pretty well-kept secret.